CONTENT MARKETING
THAT CLICKS

What do and don't you read? Which video do you watch? The decision to start reading or keep scrolling is made in a split second. Good content is the corner stone for online success.
Content Marketing Utrecht | Like Honey
No passion,
no quality content

It isn't very hard to crank out 900 words about a certain subject. The same is true for a ten minute video. But it's not about quantity. It is about content that has been created with passion. You don't get attention without paying attention.

We love diving into your target audience, getting to know them and discovering what triggers them. We are passionate about creating content based on your input, to which your target group pays attention - because they like it.

HOW TO CREATE CONTENT MARKETING THAT GETS ATTENTION

Why write a book about content marketing when you can keep it simple? Grab attention with your content by kicking ass on these factors:
Not for everyone
It's impossible to create content that everyone likes. Choose your target group and preferably a persona in advance. Visualize this persona as you start creating.
Love at first sight
The subject line of an email decides whether or not it will be read. Facebook tells its advertisers to present their main message in the first 2 seconds of your video. To sum up: open with a trigger.
Emotion compels action
Information encourages thinking, but it doesn't encourage reading itself. Emotion does. Whatever your topic, make it meaningful to your audience.
We live in the now
Content that relates to what concerns us is immediately relevant. Our brain is wired to consume more of the things we already think about. Update your content regularly.
Content Marketing Utrecht | Like Honey
Content Marketing Utrecht | Like Honey
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CHALLENGE OUR CONTENT SPECIALISTS

Send us a briefing and we'll get back to you with a content proposal. Our studio can create everything you need.

Content that makes your target group happy and wants to share. Topical, disruptive, humor, interaction, sincere, challenging or beautiful, all elements that we play with to trigger your target group.

Our editorial team writes advertising copy, in-depth longreads, articles and interviews. And certainly when writing, less is more. We use clear and direct language for this.

Let’s make it simple. An image catches the viewer's attention and often tells more than a 1,000 words.

We live in a visual culture. For your social media, commercials and website we create images that tell your story, our camera crew is ready for you.

How are you going to entice your target audience to interact with art and copy? In our creative studio, our graphic design wizards create work that gets every target group moving.

Information is interesting, but an online test or quiz is a challenge. Challenge your target audience to test their knowledge or insight. You will receive the answers by email.

Offer your customers a handy application such as a calculator. With these tools you help customers and that is highly appreciated. For example, a calculator can be created with a beautifully designed Typeform.

Inspire your target audience with beautiful images and fun content. Your customers get to know the world of possibilities that you offer in an accessible way.

How do you convert your visitors into leads? Creating a good landing page is a real quality. You want recognition, information, conviction and above all conversion. Our studio knows how to optimize your conversion like no other.

Let's start in 4 steps

1
Introduction
We are curious about you, your target groups, your service or product and what content you're creating currently. And, since we're very curious, we also want to know what you want to achieve.
1
Introduction
We are curious about you, your target groups, your service or product and what content you're creating currently. And, since we're very curious, we also want to know what you want to achieve.
2
Proposal for the way to success
We use all your input to develop a content strategy that will achieve your goals. We will present this approach with a content calendar.
2
Proposal for the way to success
We use all your input to develop a content strategy that will achieve your goals. We will present this approach with a content calendar.
3
Jumble of creative activity in the studio
Then it's time to brainstorm, write copy, sketch, brainstorm again, interview, film and much more. We’ll keep in touch, because we love co-creation.
3
Jumble of creative activity in the studio
Then it's time to brainstorm, write copy, sketch, brainstorm again, interview, film and much more. We’ll keep in touch, because we love co-creation.
4
Presentation and campaign
After selecting your favourite concept(s), we launch the content campaign to customers and leads. Our Inbound Marketers aim for maximum results.
4
Presentation and campaign
After selecting your favourite concept(s), we launch the content campaign to customers and leads. Our Inbound Marketers aim for maximum results.
Shall we jump on a call?
Whether you want to develop a single shot piece of communication or an inbound campaign with an extensive content calendar, we love it all. Our content creators want to exceed your expectations.

we are like honey

Maak kennis met het team van Like Honey. Wij kunnen niet wachten om met jou samen aan de slag te gaan.

WE’RE PROUD TO WORK FOR THESE COMPANIES

Hi, I'm Paul.
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